JULY LUNCHEON

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Amplify your uniqueness and gain customer loyalty

In this program, speakers Stan Phelps and Evan Carroll will reveal how to leverage the concepts from Blue Goldfish and Pink Goldfish, which highlight the importance of creating an innovative customer experience to drive customer loyalty and positive word-of-mouth.

 Evan Carroll will uncover how companies are using data, analytics, and technology to create world-class customer experiences—a concept we call the Blue Goldfish. You’ll leave with a full toolbox of strategies, tactics and practical advice to improve your customer experience and ultimately your bottom line.

 Stan Phelps will equip you with how to uncover weakness and weirdness in your DNA and amplify your uniqueness. During this Pink Goldfish keynote, Stan shows the seven ways to leverage what makes you unique and wonder-full in business.

Takeaways:

1)    Learn how to leverage technology to build customer relationships and improve responsiveness

2)    Uncover how to find the “Win-Win-Win” to create experiences that are better for your team, your customers, and ultimately your bottom line

3)    Understand how to design in order amplify uniqueness

4)    Gain a deeper appreciation for the need to exceed customer expectations

About our speakers:

EVAN CARROLL, AUTHOR AND SPEAKER, EVAN CARROLL AND ASSOCIATES

 

 Evan  Carroll  is  an  author,  speaker,  and  experience  architect.  His  career  spans  roles  in  user  experience,  marketing,  and  product  management  for  leading  agencies  and  technology  companies. He’s  the  author  of  two  technology  books  and  has  appeared  in major  news  outlets  including  The  New  York  Times,  CBS  Sunday  Morning,  NPR’s  Fresh  Air, The  Atlantic,  and  Popular  Science.

STAN PHELPS, FOUNDER, PURPLE GOLDFISH


Stan  Phelps  is  a  Forbes  Contributor,  TEDx  Speaker,  and  IBM  Futurist  focusing  on  how  customer  experience  and  employee  engagement  can  drive  differentiation,  increase  loyalty  and  create  word  of  mouth  in  business.

July 18, 2018

11:30 a.m. – 1:00 p.m.

Paesano’s Lincoln Heights

$25 students; $30 members; $40 nonmembers

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